Who are we?
A group of Danish marketing innovators, design enthusiasts, software builders, and problem solvers. All passionate about eliminating the friction in email marketing.
We turned something that used to take days into just a few hours — through our collaborative email design system and intuitive drag & drop editor.
How it all started
On my journey since 2017 as an email developer across different agencies, I kept witnessing the same frustrating cycle. Companies would pay hundreds of thousands for custom-coded email templates, then come back asking us to build their campaigns because nobody could work with the HTML.
I watched marketing professionals lose sleep over email campaigns, terrified of breaking code they couldn't understand. They were stuck juggling Word documents from copywriters and designers, or giving system access to non-technical team members and hoping nothing would break.
That's why we created Better Email — a platform where custom-coded templates meet intuitive drag-and-drop editing. Now entire teams can collaborate in one place without bottlenecks or sleepless nights.
Nicki
Founder, Better Email
Our last training session from 2023. There hasn't been a need since.
Flexibility meets control
The platform can be locked tight to protect design guidelines, or opened up for creative exploration. You decide what works for your team.
Your success is our success
When you're creating emails every day, you deserve a platform that just works. We enable teams to be Better.
Built by developers
The founders are experienced software developers with profound startup experience. We build the tools we wish we had.
Why teams trust Better
We may be lean, but we've been doing this for years — and the world's leading brands trust us with their email.
8+
Years in email
Building email solutions since 2017
0
Training needed
Our builder is that intuitive
9x
Faster creation
From weeks to hours
Trusted by leading brands
