SAP Engagement Cloud, formerly SAP Emarsys

Integrate with SAP Engagement Cloud

Plan, build, segment, review, and check campaigns together in Better Email. Then sync a ready-to-send Email Campaign into SAP Engagement Cloud, formerly SAP Emarsys, with contact fields, variants, and segmentation intact.

How it works

Build and sync campaigns to Engagement Cloud

Your team works in Better Email. Your Engagement Cloud specialist gets a ready-to-send Email Campaign.

Better
CampaignsDesign systemsIntegrations
Summer CampaignREV 2
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Your new production flow

Build better campaigns with the features your team needs

Better Email campaign workspaceTurn a brief into a campaign

Your files

Tap a file to hand it to Betty.

B

Betty

Autumn campaign · Campaign Builder

Hi! Got a brief, a sheet, a catalog? Drop it in and I'll take it from there.

Or just tell Betty what you need…

Betty turns your campaign brief into modules your team can shape.

Performance data

Know what worked without leaving Better Email

In development

Campaign performance, back in Better Email

Sends, opens, clicks, and bounces flow from Engagement Cloud back into Better Email. Marketers get the overview without switching systems, and Betty learns what works for your audience and what does not.

We are building this now. Ask us for a preview in the demo.

Spring member campaignReported from Engagement Cloud

Sends

48,210

Opens

21,694

Clicks

3,857

Bounces

312

Illustrative numbers, not a measured customer result.

Change the priority, not just the pace

Move specialist capacity away from content production and toward strategy, segmentation, data, automations, and optimization.

Illustrative allocation

See specialist capacity change hands

Compare the two percentage allocations. This is a model of changed priorities, not a measured customer result.

Engagement Cloud specialist builds

Campaign production

80%

Strategy

10%

Data, automations, and send

10%
The Engagement Cloud specialist carries most campaign production alongside platform work.

Ready to see it in action?

Bring a real campaign brief. We will show the build, review, preflight, and the sync into Email Campaigns.