SendGrid

Export approved campaigns as SendGrid Dynamic Templates.

Better Email creates a Dynamic Template and active version with the subject, hidden preheader, rendered HTML, and generated plain text.

How it works

Create a SendGrid template and version together

The first export creates a Dynamic Template and an active version. Better Email stores the template and creates a new active version on that template when you export the campaign again.

Better
CampaignsDesign systemsIntegrations
Summer CampaignREV 2
OverviewEditFeedbackReview
Latest draft saved
Drag a module here
Pick one from the panel →
🖼️
Hero Banner
📝
Text Block
◧
Content
⊞
Article Grid
🛒
Product Grid
—
Divider
Latest draft saved

Your new production flow

Build better campaigns with the features your team needs

Better Email campaign workspaceTurn a brief into a campaign

Your files

Tap a file to hand it to Betty.

B

Betty

Autumn campaign · Campaign Builder

Hi! Got a brief, a sheet, a catalog? Drop it in and I'll take it from there.

Or just tell Betty what you need…

Betty turns your campaign brief into modules your team can shape.

Supported by the integration

  • Dynamic Template creationCreate a template named after the Better Email campaign.
  • Active template versionCreate an active version on the first and each later export.
  • Subject and preheaderExport the subject and place the preheader as hidden preview text in the HTML.
  • Rendered HTMLExport the final campaign HTML.
  • Generated plain textAsk SendGrid to generate the plain-text version.
  • Stored template reuseCreate later versions on the stored template.

What stays in SendGrid

  • The integration does not sync recipient fields or provide SendGrid-specific segmentation.
  • It does not create campaigns, automations, sends, or schedules.
  • Connect the Dynamic Template to the required SendGrid workflow after export.

Image editing

Crop and finish campaign images in Better Email

Turn an upload into the right campaign asset without leaving the editor. Optimize file size, crop photos, draw badges and overlays, and pad images directly in Better Email.

Web optimized

Optimize campaign images for the web

This UI demonstration uses the same preview on both sides. Better Email can optimize campaign images without showing a measured result here.

Coffee campaign imageOriginal preview
Coffee campaign image
Web optimized preview
↔
Drag the divider to compareUI demonstration

Change the priority, not just the pace

Move specialist capacity away from campaign production and toward strategy and transactional workflows, testing, and sending. The platform specialist keeps control of the work that belongs in SendGrid.

Illustrative allocation

See specialist capacity change hands

Compare two example allocations. This model shows a change in priorities, not a measured customer result.

SendGrid specialist builds

Campaign production

80%

Strategy

10%

transactional workflows, testing, and sending

10%
The sendgrid specialist carries most campaign production alongside platform work.

SendGrid integration FAQ

Questions about Better Email and SendGrid

Answers about setup, export behavior, destination controls, and documented limits.

It creates a Dynamic Template named after the campaign and an active version with subject, hidden preheader, rendered HTML, and generated plain text.

Better Email reuses the stored template ID and creates a new active version on that Dynamic Template.

No. It does not create campaigns, automations, sends, or schedules in SendGrid.

No. It does not sync recipient fields or provide SendGrid-specific segmentation.

Ready to see it in action?

Bring a real campaign brief. We will show you the build, review, preflight, and SendGrid export flow.